Soapy Apple Labels

Clever but simple is always a winner for me. I love this idea from Scott Amron, the man behind the Key / Ring. This fruit label turns into soap* when in contact with water. A few rubs later, the label has dissolved and you have a clean shiny pesticide-free apple! Good times.

It's not an official product yet so investment opportunities are available. You can find out more here.

* "Fruit soap", not Imperial Lather. I didn't know there was such a thing as fruit soap. Apparently it is a real product and everything. Why did nobody tell me! I'm pesticide-d up to my eyeballs here. You all suck.